PerPlant
PerPlant
Democratising AI in agriculture by supporting sustainable farming
Investment vertical
- Food & agricultureabout /verticals/food-and-agricultureFood & agriculture
Stage
- First ticket
Website
perplant.ai about https://perplant.ai/The challenge
Agriculture is responsible for heavy pesticide and fertilizer overuse, driving soil degradation, water pollution, climate emissions, and biodiversity loss. Yet farmers still lack affordable, accurate tools to understand plant health in real time, making sustainable practices costly and difficult to adopt. Precision farming technology exists, but it is either too expensive, too complex, or inaccessible to the majority of farms, leaving most growers to rely on broad, inefficient chemical application rather than targeted treatment.
The solution
PerPlant delivers a plug and play AI camera sensor that brings precision farming to every field and every farmer. Developed from cutting edge research at KTH, the device uses on edge processing and advanced plant sensing to diagnose crop health, optimize fertilizer and pesticide use, and increase harvest yield while reducing environmental harm. By giving farmers plant level insights at low cost and without technical barriers, PerPlant empowers a new generation of data driven sustainable growers who feed the world while caring for soil, climate, and biodiversity.
Footprint team
Jonas draws on experience in investment, corporate finance, and strategy from philanthropy, private equity, and venture capital as well as from investment banking.
Before joining The Footprint Firm, Jonas was Head of Strategy & Special Projects and member of the Senior Leadership Team in the Novo Nordisk Foundation, with responsibility for impact investments and philanthropic strategy in both health and sustainability. Also, Jonas served on the Investment Advisory Board of Den Sociale Kapitalfond Invest and has been involved in the corporate governance development of the Novo Nordisk Foundation group of companies.
Prior to this Jonas worked at Novo Holdings, the Novo Nordisk Foundation’s investment company, covering an array of life science investments in sustainability, health and biotech companies, ranging from early start-ups to large mature companies in both the private and public space.
Moreover, Jonas worked for a leading Danish M&A advisor FIH Partners, where he advised on a variety of transactions.
Jonas holds a Master of Science in Applied Economics and Finance as well as a Bachelor of Science in International Business from Copenhagen Business School and has studied at Harvard.