PerPlant

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PerPlant

Democratising AI in agriculture by supporting sustainable farming

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The challenge

Agriculture is responsible for heavy pesticide and fertilizer overuse, driving soil degradation, water pollution, climate emissions, and biodiversity loss. Yet farmers still lack affordable, accurate tools to understand plant health in real time, making sustainable practices costly and difficult to adopt. Precision farming technology exists, but it is either too expensive, too complex, or inaccessible to the majority of farms, leaving most growers to rely on broad, inefficient chemical application rather than targeted treatment.

The solution

PerPlant delivers a plug and play AI camera sensor that brings precision farming to every field and every farmer. Developed from cutting edge research at KTH, the device uses on edge processing and advanced plant sensing to diagnose crop health, optimize fertilizer and pesticide use, and increase harvest yield while reducing environmental harm. By giving farmers plant level insights at low cost and without technical barriers, PerPlant empowers a new generation of data driven sustainable growers who feed the world while caring for soil, climate, and biodiversity.

Sofie brings a decade of experience in investment, corporate finance, and strategy. Having worked across private equity, growth capital, and venture capital, she has been deeply involved in investments, advisory boards, and sustainability initiatives. Before joining us, Sofie was part of the investment team at SEB Private Equity, where she was responsible for investing capital from top tier, third party institutions into private equity on a global scale in different structures. Sofie worked as a sparring partner, serving on the advisory board of top tier private equity firms and led numerous co-investments spanning private equity, growth capital and venture capital.

In the Nordics, Sofie led the acquisition and divestment of majority and significant minority investments and served on the board of companies like Planday, VaccinDirekt and Better Jusage. Additionally, her experience includes running mandates and raising external funds, as well as being a driver of the sustainability strategy and serving on the ESG Committee.

Academically, Sofie holds an MSc in Corporate Finance from Cass Business School (now Bayes Business School) in London and a BSc in Business Administration from Lund University (including a secondment at the University of Melbourne).